Fashion Apparel Studies
Want a fashion career that goes beyond design?
The Bachelor of Arts in Fashion Apparel Studies at ÌÇÐÄ´«Ã½ gives you the flexibility to shape your own path in the global fashion industry — combining creativity, business strategy, and communication.
Built on the foundation of one of the world’s top-ranked fashion programs, this degree allows you to customize your studies across fashion, marketing, merchandising, communication, and business.
This is the fashion degree for students who want options — whether your future is in brand leadership, styling, product strategy, retail innovation, or entrepreneurship.
Flexible. Strategic. Industry-Connected.
- ÌÇÐÄ´«Ã½ Fashion is ranked among the best in the world — and Apparel Studies gives you access to that same excellence with more flexibility.
- Global Recognition: Ranked 6th Best Fashion School in the World (2019, Business of Fashion) and 22nd worldwide (2022, CEOWORLD).
- Customizable Curriculum: Build your pathway by combining fashion coursework with business, marketing, or communication.
- Shared Industry Access: Learn from the same faculty, visiting professionals, and guest artists as students in design, marketing, and communication tracks.
- Real-World Preparation: Graduate with a capstone project aligned with your career goals.
Fashion Meets Business Thinking
Fashion today is about more than aesthetics — it’s about strategy, storytelling, and market insight.
In Apparel Studies, you’ll build a strong core in fashion while layering in business-minded skills that prepare you for leadership across the industry.
You’ll gain experience in:
- Brand strategy
- Consumer behavior
- Product lifecycle
- Retail innovation
- Creative direction
- Fashion entrepreneurship
Industry Experience — Early and Often
- You won’t have to wait until graduation to explore your career path.
- Learn from more than 30 visiting industry professionals each year.
- Travel to international fashion capitals for course credit.
- Intern with major publications like Elle Magazine or WWD, as well as emerging brands.
- Collaborate with peers across fashion disciplines on real-world projects.
- Complete a capstone project tailored to your professional goals.
What Can You Do With a Fashion Apparel Studies Degree?
A BA from ÌÇÐÄ´«Ã½ prepares you to:
- Build a career in fashion marketing or merchandising
- Work in styling, brand development, or creative direction
- Lead retail or product strategy teams
- Launch your own fashion or lifestyle business
- Work in fashion media or communication
- Shape customer experiences through trend and consumer insight
Is This Major Right for You?
This program could be a great fit if you:
- Love fashion but want flexibility in your career path
- Are interested in both creative and business aspects of the industry
- Want to combine fashion with marketing, communication, or entrepreneurship
- Enjoy collaboration and strategic thinking
- Want access to one of the country’s largest historic costume collections
- See yourself working across multiple areas of the fashion world
The ÌÇÐÄ´«Ã½ Advantage
- Top-Ranked Program: Learn within one of the world’s best fashion schools.
- Custom Pathways: Tailor your coursework to match your career ambitions.
- Industry Mentorship: Gain insight from visiting professionals and alumni.
- Hands-On Learning: Internships, travel experiences, and collaborative projects.
- Historic Resources: Access to 13,000 garments in the Costume Museum and Research Library.
- Supportive Environment: A women’s college experience designed to build confidence and leadership.
Capstone Experience
In your final year, you’ll complete a professional capstone project that reflects your interests and career goals. This may include:
- A branding concept
- A merchandising strategy
- A styling portfolio
- A fashion business plan
- A communication campaign
You graduate with work that represents your future.
Fashion, business, storytelling — your pathway starts here.
Program Features
Benefit from the same faculty, guest artists, and internship opportunities of our top-ranked Fashion Design, Fashion Communication, and Fashion Marketing programs while tailoring your curriculum to your particular interests.
- Learn from more than 30 industry professionals who visit ÌÇÐÄ´«Ã½ every year.
- Take study trips to international fashion capitals for college credit.
- Intern at companies such as , , and emerging brands.
- In your final year, design a capstone project that showcases your talents and aligns with your career and professional goals.
Program Highlights
What does a block schedule look like?
Take a look at the below sample block schedule for a first-year Fashion Apparel Studies major. The Block offers the rare opportunity to focus on what matters: learning, doing, and getting ready for your future. Want to know more? Contact an advisor academicaffairs@stephens.edu.
Immersive Learning Opportunities
Produce, market and report on The Collections, our annual student designer fashion show, a dynamic runway event established in 1944.
Network with top industry professionals who visit ÌÇÐÄ´«Ã½ every year, including prestigious designers invited by the Jeannene Booher Fashion Lecture Series.
Be inspired by our Historic Costume Museum and Research Library, featuring 13,000+ pieces, including designer garments from fashion icons Chanel, Oscar de la Renta, and more.
Costume Museum & Research LibraryThe Collections Annual Fashion Slideshow
To showcase the incredible up-and-coming talent of our Fashion students, ÌÇÐÄ´«Ã½ has been producing The Collections annual student designer fashion show for more than 80 years.
Related programs

Contact Us
Women’s College
Allison Miller, Executive Administrative Assistant
(573) 876-2370 Ext: 4370
allmiller@stephens.edu
